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MsgGO Basics

Core Concepts

Events

An event is a message sent to MsgGO. When MsgGO receives an event, it processes it according to your defined rules and delivers it to specified targets.

Events are sent as JSON data, making them easy to create from any programming language or tool. Each event can contain up to 10,000 characters of data.

Best Practices for Events:

  • Use short, clear names
  • Add detailed descriptions
  • Organize events into logical groups
  • Test your event configuration using the UI before implementing
Events list in MsgGO

Delivery Targets

A delivery target is where your message gets sent. MsgGO supports various targets including:

  • Slack
  • Email
  • And more

Each team member can choose their preferred delivery target for different types of messages.

List of target where messages will be sent upon receiving event

Event Matching Rules

When creating an event in the UI, you define rules that determine how incoming messages are matched to your event definition. These rules look at the JSON content of incoming messages to ensure they're processed correctly.

Event Matching

Credits System

MsgGO uses a transparent credit-based system for message delivery, ensuring you have full control over your messaging costs. Each plan includes a monthly allotment of credits, and different delivery methods consume varying amounts of credits. Importantly, higher-tier plans offer better credit rates, making each message delivery more cost-effective as you scale up.

Every plan comes with a specific number of credits per month. These credits are used whenever you send messages through MsgGO.

Each delivery method has a specific credit cost per message, which can vary depending on your plan.

For more information, please visit our Pricing Page .

The billing page allows you to track the credits used.

Benefts of the Credit System

  • No Hidden Costs : With our credit-based system, there are no unexpected charges. You cannot exceed your monthly credit allowance, ensuring predictable billing. This means you won't receive surprise bills at the end of the month—once your credits are used up, message delivery pauses until your credits refresh or you upgrade your plan.
  • Scalability : As your organization grows, you can easily upgrade to a plan that offers more credits and better per-message rates. This ensures MsgGO continues to meet your needs cost-effectively.
  • Flexibility : Credits can be used across all available integrations, giving you the freedom to choose the best communication channels for your team without worrying about separate costs.

Managing Your Credits

  • Monthly Reset : Credits reset at the beginning of each billing cycle. Unused credits do not roll over to the next month, encouraging efficient use.
  • Usage Monitoring : Easily track your credit usage through the MsgGO dashboard. Stay informed about how many credits you've used and how many remain, helping you manage your messaging activities effectively.
  • Upgrading Your Plan : If you find yourself needing more credits, you can upgrade your plan at any time. Upgrading provides you with more credits and better rates, ensuring uninterrupted communication.

Transparent Pricing for Peace of Mind

Our credit-based system is designed with transparency in mind. By knowing exactly how many credits you have and how much each message costs, you can plan your communication strategy without fear of hidden fees or unexpected costs. MsgGO ensures that you only pay for what you need, and with the ability to upgrade at any time, you have the flexibility to adjust as your needs change.

Next Steps